BREWERY FOCUS: BREWDOG

by Chris Hammond

I recently interviewed Brewdog co-founder James Watt for Instant Magazine and I can say without any reservation that the beer he’s making is set to take the world by storm.

The whole ethos behind Scotland’s latest brewery is a breath of fresh air. They are making some of the tastiest, most challenging craft lagers, stouts and speciality beers in the UK. James told me that he wanted to:

“continue pushing the boundaries and to expose as many people to actual proper beer as we can . . . This is such a raw brand. This is not a manufactured, committee produced concept. This is martin and myself, two 25 year olds trying to take on industry giants. We are edgy, aggressive and underground - we have no marketing department to answer to and are happy to say what we think, make the beers we like and market them in the way we want to.”

Amongst the delights the duo have on offer are the whisky tinged Paradox, the supremely quaffable Punk IPA and Hop Rocker my personal favourite. I’m expecting big things of Brewdog and hopefully the next year will see them expand to a level where not only are they making great beer but they are making great beer that everyone is drinking.

Catch next months Instant Magazine for the full low-down on Brewdog or alternatively check out their website and purchase some of their fantastic beer online.

http://www.brewdog.com